My Money Don’t Jiggle Jiggle refers to the lyrics of Louis Theroux‘s rap, that went viral as an autotune remix on TikTok in March 2022.
The song later became a popular remix subject, both on TikTok, as well as YouTube, while it also got its proper music video a few months after becoming a meme.
@dukeandjones My money don’t jiggle jiggle, it folds 💯💰 #louistheroux #ameliadimoldenberg #chickenshopdate #autotune #remix #fyp ♬ Jiggle Jiggle – Duke & Jones & Louis Theroux
The original “My Money Don’t Jiggle Jiggle” rap has been around for quite a while, first perfomed by Theroux in 2000, during the finale of Season 3 of “Louis Theroux’s Weird Weekends.”
The episode depicted the journalist performing his rap in the New Orleans based radio station WQUE-FM. The lyrics start with the line “My money don’t jiggle, jiggle, it folds” and even features an interpolation of Neil Diamond‘s “Red Red Wine.”
It first emerged again in February 2022, when Theroux was featured in an episode of Amelia Dimoldenberg‘s chicken shop date, where the journalist rapped his lyrics acapella. This performance was then remixed and shared on the TikTok account of Duke & Jones in March 2022, becoming a viral meme in a short timespan.
The Duke & Jones TikTok blew up online, spreading rapidly both on the original platform, as well as on YouTube, Instagram and Reddit, appearing in a plethora of reposts and shares.
Extended editions of the song soon began popping up on SoundCloud and YouTube, while Duke & Jones, Theroux, Dimoldenberg, Amelia Dimz and Jason Derulo got to work on a proper studio recording, which dropped on August 10th, 2022, accompanied with a music video.
“My Money Don’t Jiggle Jiggle” is a testament on how pop culture can be influenced by the ingenuity and humor of people, and how new trends can come from the strangest moments.