Meaning
What does My Disappointment is Immeasurable and My Day is Ruined mean?
My disappointment is immeasurable and my day is ruined is a popular catchphrase, coming from an episode of TheReportOfTheWeek, where Reviewbrah is trying out the Popeyes’ cheddar biscuit butterfly shrimp.
Following the upload of the original video, a screenshot of the moment emerged online as a reaction image to express severe disillusionment.
my disappointment is immeasurable and my day has been ruined
Origin
What's the origin of My Disappointment is Immeasurable and My Day is Ruined?
The review about the butterfly shrimp was uploaded to the YouTube channel TheReportOfTheWeek on July 5th, 2017.
John Jurasek, the creator of the show and reviewer of products expressed his aversion right after trying the shrimp.
The image macro would emerge within hours, as @mayorofkenya replied to the tweet of Reviewbrah with the screenshot, reading “my disappointment is immeasurable and my day is ruined”.
Spread & Usage
How did My Disappointment is Immeasurable and My Day is Ruined spread?
The screenshot would appear on the r/ReportOfTheDay subreddit the day after the original video’s upload date.
On August 14th, an isolated clip of the phrase was uploaded to YouTube by Mortineus.
In late 2017, the reaction image would appear in various Reddit threads.
The quote would also be featured isolated in posts, related to the feeling of dissatisfaction.

External resources
- Reddit – r/TheReportOfTheWeek
- Know Your Meme – My Disappointment Is Immeasurable And My Day Is Ruined