The meme emerged after the @sleekntears Instagram page was shared on the r/bodybuilding Reddit in October, 2017.
Two days after the Reddit share, a photo of Khalimov was shared on the /pol board of 4chan, where he was first referred to as “GigaChad”.
Following this, posts of the Russian model would appear on online forums and sites like Reddit and Imgur, all calling the man “GigaChad”.
Following 2018, Khalimov would be featured on memes, including reaction images as well as image macros on Reddit and various other sites.
Starting in March, 2021, “GigaChad” would be part of the Average Fan vs. Average Enjoyer meme format, emerging in YouTube montages and image macros on Reddit, Twitter, Facebook and Instagram.